In NZUWI, Convention and Exhibition Economy and Management plus the Media and Creative Technologies Specialty of UW aims to train students to become applied interdisciplinary talents with high qualities who master methods for exhibition planning and marketing and can skilfully make use of media creative design technologies. Students will systematically master basic knowledge and professional skills for exhibition marketing, boast good media creative design abilities, grasp the technical characteristics of exhibition and event marketing in new media environment, becoming versatile senior talents in international exhibition industry who can skilfully apply media design technologies and conduct online and offline integrated communication.

Messages from the University of Waikato

Our Design Media programme falls under the Bachelor of Media and Creative Technologies, a versatile degree that incorporates multiple disciplines across the arts, media, and technology. There is a particular emphasis on online media and visual culture to keep up with the fast-paced culture of the 21st century. The major incorporates learning from fields such as computer science, screen and media, graphic design, and creative technologies.

Skills learnt in this subject prepares students for work in a world that is increasingly fuelled by multimedia. The development of technology has led to a major rise in media consumption in the 21st century, and understanding media and visual culture will position graduates favourably for a variety of roles.

The programme is Perse, and allows students to pursue their interests in whichever field captures their interests. This versatility ensures that graduates are ready to work in a range of exciting and dynamic careers.

Professor Liang He, from Convention and Exhibition Economy and Management ZUCC, and Bill English, the Prime Minister of New Zealand at UW.